A new era of communication
Public relations and communications support for churches and Christian organisations.
Kia ora, we're a public relations firm helping Christian organisations, churches, spokespersons and Boards of Directors implement and deliver best-practice stakeholder communication. Book a complimentary call with our team to see how we can assist you.
Download our FREE Crisis Communications Handbook
More often that not, public relations practitioners are brought in to help when an organisation is already facing significant public challenges - most of which could have been prevented.
Whether you are just beginning your crisis management preparedness plans for your organisation, or wanting to understand how to answer unexpected media calls, this handbook is designed to support your conversations with leadership teams in establishing best-practice communication principles.
Originally developed for the Christian Community Churches of New Zealand (CCCNZ) 2023 Summit Workshops, you can also watch our Crisis Preparedness summit talk now available as an online short course.
Kingdom PR is part of Nutsford & Co. Communications Ltd, a full-service communications agency founded in 2014. With a small team of communication specialists, we provide strategic public relations to mission-centric organisations.
The industry body for Public Relations professionals in New Zealand chooses to define public relations as:
"the deliberate, planned and sustained effort to establish and maintain mutual understanding and excellent communications between an organisation and its publics."
- Public Relations Institute of New Zealand (2024)
As public relations is centred around best-practice communications, PR practitioners are often well equipped to provide strategy across many communication disciplines including: media relations, marketing communications, internal communications, investor relations, community relations, and lobbying.
No organisation, business or charity can operate in isolation. In fact your organisation's success will rely on your ability to communicate transparently and effectively with your stakeholder groups. Public relations professionals help organisations to ethically communicate with their stakeholders. Public relations practitioners also advise on whether there are any expectation gaps, and help advise on proactive change needed within the organisation.
“Stakeholders" or “publics” are groups of people that have a concern, stake or influence in your business. The most common stakeholder groups are:
- members / congregation
- customers
- media, bloggers, social media influencers
- government, local and regional councils
- investors, funders, donors
- community groups, advocacy groups
- employees, contractors and volunteers
- suppliers
- partnership organisations
- the general public
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Public relations strategy and advice
- Communication planning
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Market research, focus groups
- Reputation management
- Stakeholder management
- Relationship building
- Risk, issues and crisis management
- Media training and media management
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Public relations campaigns
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Press release writing & media pitching
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Copywriting, key messaging
- Government relations
- Internal communications
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Event management
- Social and online digital media management
Every organisation should have strategic communications/ PR counsel. This can look like a senior communications advisor at Board level, a senior marketing or communications manager, or an external senior advisor. For those that have identified a communications gap in their organisation, or want an additional set of eyes, we advise starting with an initial communications audit.
"I am writing this reference to express my endorsement for Spencer and Hannah Nutsford. I have had the pleasure of working with them for Media Training, and it was truly a delightful experience. Spencer and Hannah provided assistance that was both helpful and practical. What sets Spencer and Hannah apart is their approachable and down-to-earth nature. They took the time to listen attentively to our concerns and aspirations. They genuinely care about your success. Spencer and Hannah consistently demonstrate professionalism, and reliability. I recommend Spencer and Hannah Nutsford without any hesitation. I am confident that they will bring their expertise, integrity, and genuine care to every endeavour. It has been a pleasure working with them.""
"We engaged the services of Hannah to help us jump start a fundraising campaign. I’m pleased to say that her work was thorough and efficient, and her manner was professional and genuine. We are very satisfied with the outcome and are highly confident that we got the best advice available. I would recommend this team to anyone wanting PR/communication strategies and look forward to working with them again in the future. Thanks again, team!"
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